About the opportunity
Job Overview
The Credit Card Product Manager is responsible for the end-to-end product ownership, from conceptualisation to build, and GTM to scale, as part of building a strategic digital engagement platform for the bank, targeting the next generation of Indian consumers.
User Research
- Map young India's needs, desires, aspirations and attitudes about finance and banking
- Converting user insights into viable business opportunities and product concepts
- Hypothesis testing
Product Design and Build
- Product build from 0 → 1 – Building innovative and next generation consumer banking experiences for digital native users
- USPs that make products succeed and go viral
- Creating the full product experience: user flows, edge cases, onboarding, notifications, and the moments that make the product feel alive
- Design principles and guardrails to meet regulatory guidelines, while keeping the product innovative and exciting for user
GTM and Scale
- Owning the Go to Market strategy
- Creating scale and consumer engagement
- Optimizing journeys, funnels and engagement to gain market share
Product Metrics
- Owning Metrics that reflect product health and business objectives including consumer registration, activation, engagement rates and revenue / cost metrics
Project and stakeholder management
- Engaging with cross section of stakeholders including Tech, BSG, Compliance, Marketing, UI Designers to Project milestones and business objectives
Looking for candidates with good experience in years in product management, digital businesses, journey & UI/UX designing or a closely adjacent role.
Skills Required:
- Product management, digital businesses, journey & UI/UX designing or a closely adjacent role
- Demonstrated Design to Ship capabilities - from drawing board to users, and creating user impact
- Experience in Fintech, neobank or consumer apps is a strong plus
- Domain experience in liabilities or assets business is a plus
- Bonus: Designing flows, mock a screens, or prototype using Figma / AI tools
Technical Skills Required:
- Tech / BSG
- UI / UX Designers
- Marketing
- Regulatory functions
- Channels / Service